{"id":12337,"date":"2026-04-22T12:48:03","date_gmt":"2026-04-22T12:48:03","guid":{"rendered":"https:\/\/busondakika.com.tr\/?p=12337"},"modified":"2026-04-22T12:48:04","modified_gmt":"2026-04-22T12:48:04","slug":"nitelikli-egitim-icin-gucler-birlesti-tchibodan-tegv-ve-migros-is-birligi-ile-3-000-cocuga-destek","status":"publish","type":"post","link":"https:\/\/busondakika.com.tr\/?p=12337","title":{"rendered":"Nitelikli e\u011fitim i\u00e7in g\u00fc\u00e7ler birle\u015fti:   Tchibo\u2019dan TEGV ve Migros i\u015f birli\u011fi ile 3.000 \u00e7ocu\u011fa destek"},"content":{"rendered":"<p> <strong>Kahve sekt\u00f6r\u00fcn\u00fcn \u00f6nemli oyuncular\u0131ndan\u00a0Tchibo T\u00fcrkiye<\/strong>,\u00a0<strong>T\u00fcrkiye E\u011fitim G\u00f6n\u00fcll\u00fcleri Vakf\u0131 (TEGV) ve e\u011fitime verdi\u011fi \u00f6nemle bir\u00e7ok sosyal sorumluluk projesine imza atan Migros,<\/strong>\u00a0<strong>\u00a0\u00e7ocuklar\u0131n gelece\u011fine dokunan anlaml\u0131 bir sosyal etki projesine imza att\u0131. \u201cG\u00fczel hikayeler \u00e7ekirdekten ba\u015flar\u201d mottosuyla hayata ge\u00e7irilen proje kapsam\u0131nda, 3.000 TEGV\u2019li \u00e7ocu\u011fun nitelikli e\u011fitimle bulu\u015fmas\u0131na destek sa\u011flan\u0131yor.<\/strong><\/p>\n<p>75 y\u0131l\u0131 a\u015fan kahve uzmanl\u0131\u011f\u0131na sahip<strong>\u00a0<\/strong>Tchibo, e\u011fitimde f\u0131rsat e\u015fitli\u011fi i\u00e7in T\u00fcrkiye E\u011fitim G\u00f6n\u00fcll\u00fcleri Vakf\u0131 (TEGV) ve Migros ile i\u00e7in g\u00fc\u00e7lerini birle\u015ftirerek, \u00f6n\u00fcm\u00fczdeki bir y\u0131l boyunca 3.000 \u00e7ocu\u011fun nitelikli e\u011fitimle bulu\u015fmas\u0131n\u0131 sa\u011flayacak.<strong>\u00a0<\/strong>\u0130\u015f birli\u011fi kapsam\u0131nda Migros ma\u011fazalar\u0131nda sat\u0131\u015fa sunulan Tchibo paketli kahveleri, \u00e7ocuklar\u0131n e\u011fitim yolculu\u011funun bir par\u00e7as\u0131 haline geliyor. T\u00fcketiciler, sat\u0131n ald\u0131klar\u0131 kahvelerle \u00e7ocuklar\u0131n \u00f6zg\u00fcven, merak ve ya\u015fam becerileri kazanaca\u011f\u0131 e\u011fitim programlar\u0131na katk\u0131 sa\u011fl\u0131yor.\u00a0<\/p>\n<p>Tchibo, projenin \u00e7\u0131k\u0131\u015f noktas\u0131 olarak; t\u0131pk\u0131 kahvedeki kalitenin \u00e7ekirdekten ba\u015flad\u0131\u011f\u0131 gibi; insan geli\u015fimininde de temelden ba\u015flad\u0131\u011f\u0131na inan\u0131yor. Proje kapsam\u0131nda imkan sundu\u011fu nitelikli e\u011fitim sayesinde, \u00e7ocuklar\u0131n geleceklerini \u015fekillendirmeye yat\u0131r\u0131m yap\u0131yor.\u00a0<\/p>\n<p>Projenin lansman\u0131;\u00a0<strong>Tchibo T\u00fcrkiye Genel M\u00fcd\u00fcr\u00fc Burak Deniz<\/strong>,\u00a0<strong>TEGV Genel M\u00fcd\u00fcr\u00fc Sait Tosyal\u0131<\/strong>,\u00a0<strong>Migros H\u0131zl\u0131 T\u00fcketim \u00dcr\u00fcnleri &#8211; G\u0131da Pazarlama Direkt\u00f6r\u00fc Caner Yaman<\/strong>\u00a0ve \u00e7ocuklar i\u00e7in f\u0131rsat e\u015fitli\u011fini savunmas\u0131yla \u00f6ne \u00e7\u0131kan, proje lansman\u0131n\u0131n dijital el\u00e7ili\u011fini \u00fcstlenen\u00a0<strong>Ceyda D\u00fcvenci<\/strong>\u2019nin kat\u0131l\u0131m\u0131yla ger\u00e7ekle\u015ftirildi.<\/p>\n<p><strong>\u201cBu proje gelece\u011fimizin taahh\u00fcd\u00fcd\u00fcr\u201d<\/strong><\/p>\n<p>Tchibo&#8217;nun &#8220;nitelik&#8221; ilkesini kahveden toplumsal faydaya ta\u015f\u0131yan bu i\u015f birli\u011fine ili\u015fkin konu\u015fan\u00a0<strong>Tchibo T\u00fcrkiye Genel M\u00fcd\u00fcr\u00fc Burak Deniz<\/strong>, projenin toplumsal etkisini \u015fu s\u00f6zlerle aktard\u0131: \u201cTchibo olarak, hayat\u0131n k\u00fc\u00e7\u00fck anlar\u0131na keyif katan kahvemizi, bug\u00fcn \u00e7ocuklar\u0131m\u0131z\u0131n gelece\u011fine dokunan kal\u0131c\u0131 bir katk\u0131ya d\u00f6n\u00fc\u015ft\u00fcr\u00fcyoruz. \u00c7ekirdek kahve pazar\u0131n\u0131n lideri olarak 20 y\u0131l\u0131 a\u015fan s\u00fcredir T\u00fcrkiye\u2019de sundu\u011fumuz \u2018nitelikli kahve\u2019 deneyimini, \u015fimdi \u00e7ocuklar\u0131m\u0131z\u0131n nitelikli e\u011fitim yolculu\u011funa ta\u015f\u0131man\u0131n gururu i\u00e7indeyiz. Bug\u00fcn burada sadece bir i\u015f birli\u011fini de\u011fil, bir gelece\u011fi in\u015fa etme s\u00f6z\u00fcn\u00fc payla\u015f\u0131yoruz. \u00d6n\u00fcm\u00fczdeki bir y\u0131l boyunca 3.000 TEGV\u2019li \u00e7ocu\u011fumuzun e\u011fitimini, herhangi bir sat\u0131\u015f hedefinden ba\u011f\u0131ms\u0131z olarak, projenin ilk ad\u0131m\u0131ndan itibaren ko\u015fulsuz bir sosyal yat\u0131r\u0131m olarak taahh\u00fct ediyoruz. Bu rakam bizim i\u00e7in sadece bir say\u0131 de\u011fil; \u00e7ocuklar\u0131m\u0131z\u0131n y\u0131llar sonra ger\u00e7ekle\u015ftirece\u011fi hayaller, projemizin ger\u00e7ek ba\u015far\u0131 hikayesi olacak. Yar\u0131n\u0131n hikayelerini, bug\u00fcnden o ilk &#8216;\u00e7ekirdekten&#8217; ba\u015flayarak birlikte in\u015fa etmeyi ama\u00e7l\u0131yoruz.\u201d<strong>\u00a0<\/strong><\/p>\n<p><strong>&#8220;\u00c7ocuklar\u0131n gelece\u011fine birlikte umut oluyoruz&#8221;<\/strong><\/p>\n<p>TEGV\u2019in \u00fcstlendi\u011fi sorumlulu\u011fa vurgu yapan\u00a0<strong>Genel M\u00fcd\u00fcr Sait Tosyal\u0131<\/strong>\u00a0projeye ili\u015fkin olarak \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 &#8220;\u2018Bir \u00c7ocuk De\u011fi\u015fir, T\u00fcrkiye Geli\u015fir\u2019 vizyonumuzla 31 y\u0131ld\u0131r \u00e7ocuklar\u0131m\u0131z\u0131n, \u00e7a\u011f\u0131m\u0131z\u0131n becerileriyle donat\u0131lm\u0131\u015f; sosyal ve duygusal fark\u0131ndal\u0131\u011f\u0131 y\u00fcksek, bilim ve teknolojiyle \u00fcretken, \u00e7evreye duyarl\u0131 ve donan\u0131ml\u0131 bireyler olarak yeti\u015fmeleri i\u00e7in \u00e7al\u0131\u015f\u0131yoruz. Bug\u00fcne kadar 3 milyon 350 bin \u00e7ocu\u011fun hayat\u0131nda kal\u0131c\u0131 bir iz b\u0131rakt\u0131k. Tchibo ve Migros\u2019un katk\u0131lar\u0131yla \u00a0g\u00fc\u00e7lenen i\u015f birli\u011fi sayesinde 3.000 \u00e7ocu\u011fumuzun daha hayat\u0131na dokunabilecek olman\u0131n heyecan\u0131n\u0131 ya\u015f\u0131yoruz. \u00c7ocuklar\u0131n potansiyelini ortaya \u00e7\u0131karacak ve ba\u015far\u0131 hikayelerine d\u00f6n\u00fc\u015fmesine katk\u0131 sunacak bu de\u011ferli i\u015f birli\u011finden dolay\u0131 \u00e7ok mutluyuz.\u201d dedi.<\/p>\n<p><strong>\u00a0\u201cToplum genelinde kal\u0131c\u0131 bir etki yaratmay\u0131 hedefliyoruz\u201d<\/strong><\/p>\n<p>Sosyal etki g\u00fcc\u00fc y\u00fcksek bir \u015firket olman\u0131n bilinciyle f\u0131rsat e\u015fitli\u011fine y\u00f6nelik \u00e7al\u0131\u015fmalara g\u00f6n\u00fclden destek verdiklerini belirten\u00a0<strong>Migros H\u0131zl\u0131 T\u00fcketim \u00dcr\u00fcnleri G\u0131da Pazarlama Direkt\u00f6r\u00fc Caner Yaman<\/strong>, \u201cMigros olarak; 77 bin \u00e7al\u0131\u015fan\u0131m\u0131z, 23.500 i\u015f orta\u011f\u0131m\u0131z ve milyonlarca m\u00fc\u015fterimizle geni\u015f ve g\u00fc\u00e7l\u00fc bir ekosisteme sahibiz. Bu ekosistem sayesinde payda\u015flar\u0131m\u0131zla i\u015f birli\u011fi i\u00e7inde fark yaratan ortak projeler hayata ge\u00e7irerek toplum genelinde kal\u0131c\u0131 bir etki yaratmay\u0131 hedefliyoruz. \u00c7ocuklar\u0131m\u0131z\u0131n geli\u015fimine destek vermek ve onlar\u0131n kendilerini ger\u00e7ekle\u015ftirebilecekleri alanlar a\u00e7mak, Migros\u2019un f\u0131rsat e\u015fitli\u011fine verdi\u011fi \u00f6nemin somut bir yans\u0131mas\u0131d\u0131r. E\u011fitim g\u00f6n\u00fcll\u00fcl\u00fc\u011f\u00fcn\u00fcn T\u00fcrkiye\u2019deki en g\u00fc\u00e7l\u00fc temsilcilerinden biri olan T\u00fcrkiye E\u011fitim G\u00f6n\u00fcll\u00fcleri Vakf\u0131 ve k\u0131ymetli i\u015f orta\u011f\u0131m\u0131z Tchibo ile de\u011fer yaratan, toplumsal fayday\u0131 oda\u011f\u0131na alan bu projenin bir par\u00e7as\u0131 olmaktan b\u00fcy\u00fck bir mutluluk duyuyoruz\u201d<strong>\u00a0<\/strong>a\u00e7\u0131klamalar\u0131nda bulundu.<strong>\u00a0<\/strong><\/p>\n<p>\u00a0<\/p>\n<p>Kaynak: (BYZHA) Beyaz Haber Ajans\u0131<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Kahve sekt\u00f6r\u00fcn\u00fcn \u00f6nemli oyuncular\u0131ndan\u00a0Tchibo T\u00fcrkiye,\u00a0T\u00fcrkiye E\u011fitim G\u00f6n\u00fcll\u00fcleri Vakf\u0131 (TEGV) ve e\u011fitime verdi\u011fi \u00f6nemle bir\u00e7ok sosyal sorumluluk projesine imza atan Migros,\u00a0\u00a0\u00e7ocuklar\u0131n gelece\u011fine dokunan anlaml\u0131 bir sosyal etki projesine imza att\u0131.<\/p>\n","protected":false},"author":1,"featured_media":12338,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[21],"tags":[],"class_list":["post-12337","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-gundem"],"_links":{"self":[{"href":"https:\/\/busondakika.com.tr\/index.php?rest_route=\/wp\/v2\/posts\/12337","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/busondakika.com.tr\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/busondakika.com.tr\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/busondakika.com.tr\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/busondakika.com.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=12337"}],"version-history":[{"count":1,"href":"https:\/\/busondakika.com.tr\/index.php?rest_route=\/wp\/v2\/posts\/12337\/revisions"}],"predecessor-version":[{"id":12339,"href":"https:\/\/busondakika.com.tr\/index.php?rest_route=\/wp\/v2\/posts\/12337\/revisions\/12339"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/busondakika.com.tr\/index.php?rest_route=\/wp\/v2\/media\/12338"}],"wp:attachment":[{"href":"https:\/\/busondakika.com.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=12337"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/busondakika.com.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=12337"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/busondakika.com.tr\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=12337"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}